Engagement

Engagement is the first step in building a relationship between your customers and your brand. We understand that this engagement goes beyond the traditional media of radio, TV and print, and encompasses the all-important online arena. With some prolific bloggers having higher readership numbers than traditional press media and with 70% of consumers visiting social media sites to seek information – this virtual society has revolutionised the way companies engage with their customers.

We specialise in designing and delivering media relation campaigns that lead to valuable coverage for our clients in the newspapers, magazines, trade publications, web media, TV and radio programmes that matter to them. We know how to identify the relevant channels, and we know who to approach. We see the importance of meaningful relationships with the press and use our long-established contacts to generate interesting and relevant content on behalf of our clients.

As professional writers, we compile all press releases, statements and feature articles which we issue to the media.  We can also turn our hand to copy-writing newsletters, brochures, websites and advertisements – providing all creative design work in partnership with talented and experienced design and digital marketing professionals. We know how to craft press releases for print and how to tailor these for online consumption.

We don’t see social media as an ‘add-on’; we see it as part of an integrated PR strategy. Embracing the online conversation is essential for companies to engage with their customers and stay one step ahead of the competition. We know these online forums can be daunting, which is why we’re here to recognise the relevant channels and monitor, engage and translate these virtual conversations for you.